Wednesday, October 15, 2008

Goodbye, schadenfreude; hello, fail:

It's nearly impossible to pinpoint the first reference, given how common the verb fail is, but online commenters suggest it started with a 1998 Neo Geo arcade game called Blazing Star. (References to the fail meme go as far back as 2003.) Of all the game's obvious draws—among them fast-paced action, disco music, and anime-style cut scenes—its staying power comes from its wonderfully terrible Japanese-to-English translations. If you beat a level, the screen flashes with the words: "You beat it! Your skill is great!" If you lose, you are mocked: "You fail it! Your skill is not enough! See you next time! Bye bye!"

12:56 PM