The Long Tail: What would radical transparency mean for Wired? (Part 2):
In the previous post, I described how the media landscape is changing, starting with reader expectations. In this post I'll describe what that might imply for a media organization like ours. If the key word is "participation", how could we encourage that to the fullest? If trust comes come from transparency, how might we open the entire process? What does open source media really mean?
Although I'm not promising we'll do all or even most of these things, here are some first thoughts on what a truly transparent media organization would do. (Some of these are based on my experience in open-sourcing my book research on this site, which worked great. Why not apply the same lessons to a magazine?)