I'm afraid this guy strikes me as kind of sad. He's visiting all the Starbucks in the world, but from what I can tell from the article and his site, where he expounds in minute detail on topics like what his name is that's the beginning and end of it.
I'm fascinated by the monoculture, and I am very interested in corporations and corporate rule, but from what I can tell Winter is just simply fixated on Starbucks, which makes his quest pointless, or at least opaque.
(You may be wondering: When will news about Cape Cod be posted? What's the holdup? Patience.)