Monday, March 15, 2004


The NYTimes covers BoCoCa, the worse attempt at renaming a neighborhood in a long time.

I've written to the idiot who came up with the term and had terse words with him, but that hasn't stopped him from flogging it mercilessly...now that he's been at it over 3 years with no luck you'd think it'd be a moot point, but now they want to name the waterfront CoWaDi. No, I am not shitting you. You give these guys an inch, they take a mile.

CoWaDi? BoCoCa? Bah. Soon my backyard will be named BaYaDePoPo.

Others who are more eloquent explain in greater detail why this is all ridiculous real-estate machinations.

12:13 PM